Mind in Motion

For Mind Games’ second campaign, I created a hero film that unites all ten fragrances in motion, inspired by the intricate choreography of a Rube Goldberg machine reimagined with modern elegance. The piece balances precision with play, embodying the brand’s cerebral spirit. Every detail was crafted from the ground up in Cinema 4D, Houdini, and Redshift.

Hero the Bottle

Each fragrance was given its own hero moment, with bespoke sequences designed to reflect the distinct character of its bottle. The result is a series of individual expressions that together form a cohesive world, each piece carrying its own mood and visual identity.

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